Best practices in Web Design, User Experience, Content Marketing and Branding
Design Systems 101: What are they and why do they matter?
There were approximately 1.94 billion websites in the world as of December 2018. Given the constant increase of internet users around the world, and the fact that more and more businesses are hopping on board the digital train, the competition for getting attention is fiercer than ever. But luring your market into visiting your website […]
Traditional Web Design vs. Growth-Driven Design
If you were to make and sell chocolates, would you rather produce it all in one go, sell it, and not have surefire purchases? Or would you rather start small, keep experimenting on what better suits your consumers’ tastes, but be assured things get better with every move? It’s exactly the same with creating a new website.
Customer Spotlight: Helping Aviation Software Provider Unifly Refresh Their Brand
Unifly is the world leader in Unmanned Traffic Management (UTM) and drone fleet management developing an aviation software which helps map out and control the airspace used by drones. Their cloud-based platform enables the safe integration of drone traffic in the very-low-level airspace and tells drone pilots & operators where it is safe and legal […]
4 Important Considerations Before Starting a Website Redesign Project
Have you ever been surprised how a project, which you expect to be “quick and small”, turns somehow into something big? A time consuming challenge that unexpectedly swallows your time and goes on for months, because the go-live date is always postponed by some “minor” tasks that promise to be the last?
The Importance of B2B Web Design and 5 Traits That Make it Successful
Let's start with stating the obvious - your website is the storefront of your business and it represents your brand. In the B2B case however, your website is something much more - it’s a marketing tool that can bring in more clients by generating enquiries and leads.
Customer Spotlight: Creating the Online Presence of Clockwise – a UK Based Private Offices and Shared Workspace Provider
About the Client Clockwise is a UK-based company providing office space for businesses in the form of private offices and shared workspaces. They opened the door of their first building in the beginning of 2017, choosing Glasgow (Scotland) as their first location. The Challenge Even though the team behind the company had years upon years […]
5 Common Traits of Ineffective Web Agencies
Working with an external agency is challenging. You don’t have direct visibility and control over who is doing what. In addition, you don’t know the people that will be doing the work that well. As a result, many times you realize something is wrong when the project is complete and it is too late to […]
5 Ways to Use Psychology to Improve Your Website’s Pricing Page
The pricing (a.k.a. editions) page is among the most important pages on your website. If your website has such a page, it is very likely that it ranks among the top 3 most visited. In fact, when purchasing online, B2B buyers rate pricing as the most useful information. Technical information and specifications are the next-most […]