2 months
Launchpad website delivery
Case Study
NGA Human Resources
A major website redesign focused on conversion and lead generation for a worldwide HR solutions leader.
Process
Rapid GDD launch with continuous conversion improvement
With a tight timeline, we launched an initial version in about two months, then continued improving based on user behavior and business goals.
- ✓Sitemap restructuring and UX flow improvements
- ✓Lo-fi and hi-fi clickable prototypes with revisions
- ✓Conversion-focused layout, content, and CTA upgrades
Results
2+ months
Post-launch optimization phase
Global
Supports operations in 100+ countries
Focused
Lead generation-first architecture
“The launchpad approach let us move fast, then improve continuously with real visitor insights and conversion data.”
HYPE Team
Project Summary
Need a lead-gen website for enterprise growth?
We help teams launch fast and iterate intelligently with growth-driven design.
